Yamabuki is the saturated, almost metallic gold of the kerria rose in full bloom. Kuri-iro is the rich brown of roasted chestnuts — a favorite of Edo merchants. Together they are autumn abundance.
Where it works
Autumn and harvest campaigns
Bakery and confectionery branding
Warm, approachable editorial
Historical context
This palette is inspired by the tradition of Sanzo Wada's 1933
Dictionary of Color Combinations, which cataloged combinations
drawn from centuries of Japanese cultural life. The specific colors
here use traditional shikisai names that have been in the public
domain for generations.
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